Driving a truck can be a long and lonely road, especially if you drive long haul routes. You may feel disconnected with your family, with your peers, and with the trucking industry as a whole. However, there is one thing that can connect you once again in all of these ways: social media. Different social media sites, like Facebook, blogs, Twitter, and LinkedIn can be extremely valuable for owner/operator truck drivers for quite a few different reasons. Let’s review why social media is so important for you.

The Business

When you are on the road, you may need to consult information to determine how much you will be spending on the trip. You may also need details about an unfamiliar territory. Social media can be the answer. “Social media is a growing entity in the trucking industry, with individual truckers, trucking companies, and industry supporters creating popular forums, blogs, and Facebook and LinkedIn group pages. “ (Davis, 2013)

You will find it much easier to budget what you need for a job when you have access to blogs and forums where other truckers can give their own advice. This can be an invaluable tool that you turn to time and again.

The Annual Truck Driver Social Media Convention uses social media to give truckers all sorts of information that can be powerful for their work. Convention topics cover everything from using social media itself to learning from blogs to basic content like Jason’s Law.

Pages like LinkedIn can even put you in connection with other people in your industry, and that can be a great resource for new jobs.

The Personal Life

Of course, social media is a very helpful in keeping connected with family and friends when you are on the road. You will be able to keep up with their lives, have conversations with them, and even update them on your own life.

Social media pages like Facebook and Google+ will even allow you to video chat with your loved ones and all you need is a smart phone. Being able to see their face and talk to them directly can be so much better than just talking to them on the phone.

If you have friends that you don’t always get to see when you do have downtime, you can still keep a connection with them through the social media pages. You will be able to keep contact even when you cannot see someone for weeks at a time.

Social media is a powerful tool for anyone, even those in the trucking industry. If you are an owner/operator, you will find social media to be very helpful in a number of professional and personal ways. You can get invaluable information when you are on the road from blogs and forums. You can keep up with peers, companies, news, and conventions. You can also keep contact with loved ones, friends, and acquaintances through social networking pages, chats, and messages. This way, you don’t have to feel so disconnected when you are on the road.

Let us know what your experience with social media is.

Works Cited

Davis, F. (2013, September 17). Truck Driver Social Media Convention Taps into Social Network Power. Retrieved December 12, 2013, from One More Pallet: http://hub.onemorepallet.com/blog/bid/336135/Truck-Driver-Social-Media-Convention-taps-into-social-network-power